Genius Scan joins 1% for the Planet

We have officially joined the 1% for the Planet movement.

1% for the Planet is a group of companies that give away at least 1% of their revenue for the environment¹. It was started by Yvon Chouinard, the founder of Patagonia.

While being mindful of nature and wildlife has always been important for us², preserving our planet is a growing concern for our team.

So it was natural to join 1% for the Planet to turn this concern into a stronger public commitment, not just something that we enforced on ourselves. Every time someone buys one of our products, at least 1% will go to non-profits developing actions to preserve the environment.

As producers and consumers of digital goods, it’s easy to think we are not concerned. After all, we don’t pollute with big factories; we don’t drill for oil; we generate little waste. We just need a computer and we are all set.

Yet it’s typical in our industry to travel for business and fly to tons of conferences. We buy new shiny hardware regularly. We sit on the couch watching a 4K (8K!) movie while ignoring the energy required to bring each of these pixels to our screen in real time. As an industry and as consumers in the 21st century, we need to be aware of our impact on the planet.

In addition, this year we will support the following non-profits:

• ASPAS which devotes itself to protecting wildlife in France. Europe is a much more densely populated than the US as a territory, and there are little refuges for wildlife. Among other actions, the ASPAS tries to create safe havens.
• Terre de Liens encourages organic and traditional farming by renting land to farmers at a reasonable cost and preventing agricultural land speculation.
• The Tara Ocean Foundation organizes scientific expeditions to study the impact of climate change and the ecological problems on the oceans.
• Zero Waste France encourages waste prevention.

Let’s all try to do our share to protect our home.